Category Archives: Sales Strategy

Sales Call Preparation: Why Less Prep and More Dialling Wins

Sales Call Preparation Great sales calls do not start with an hour of desk research.

How to Create the Right Mood Music in Sales Calls

The short version – Mood music in sales calls  Sales calls land better when they

The Role of Sentiment in Your B2B Sales Strategy

Why Sentiment Should Drive Your B2B Sales Strategy In B2B sales strategy, the power of

Essential B2B Telesales Strategy

Why B2B Telesales Strategy Needs a Bigger Vision How many businesses pick up the phone

Why the Telephone Sales Tool Remains Your Most Powerful in B2B

The Origin of Telephone Sales The Telephone Sales Tool – With the rise of social