Category Archives: Telemarketing Strategy

B2B customer segmentation – clustered sticky notes on desk with woman planning on notepad
The importance of segmentation in intelligent telemarketing

B2B customer segmentation Short version: B2B customer segmentation helps your callers speak to the right

22
Oct
Sales call preparation – Portrait of smiling young businessman on cell phone
Sales Call Preparation: Why Less Prep and More Dialling Wins

Sales Call Preparation Great sales calls do not start with an hour of desk research.

19
Sep
authentic telemarketing
Why Blue Donkey Works from Propositions, Not Scripts | Authentic Telemarketing

Why Blue Donkey Focuses on Authentic Telemarketing? In the world of B2B telemarketing, authenticity is

18
Jul